A paper published today in the journal Neuron describes how the mainstream media (specifically the Daily Telegraph, Times, Daily Mail, Sun, Mirror and the Guardian) have tackled the topic of neuroscience over the past decade. The paper is a damning indictment of how the press use neuroscience as a tool with which to “portray themselves as dispassionate” whilst preaching their trademark prejudices. The paper describes how the Telegraph used research to wrongly “assert that productive female participation in both the labor market and family life is neurobiologically impossible”, while the Daily Mail miscellaneously linked “women to irrationality” (amongst countless other crimes) and the Times absurdly squealed “are gays dopamine junkies?”. The paper lists a labyrinth of logical fallacies which the media use to misrepresent neuroscience, repeatedly highlighting a tendency for:
“overextensions of research, with implications drawn far outside the original research context. This overextrapolation of research was not limited to idle speculation but sometimes extended to calls for concrete applications.”
The paper assessed the contents of nearly 3,000 articles involving neuroscience over the past decade to see which topics came up most. It’s not hard to see how the data is skewed by the media’s recent obsessions such as fish oil and narcotics. I’ve tossed the figures in to Manyeyes to make the information a little easier to digest:
Subjects Addressed within Media Coverage of Neuroscience
The paper concludes that the media has used neuroscience research “applied out of context to create dramatic headlines, push thinly disguised ideological arguments, or support particular policy agendas”. Fighting this tidal wave is the precise reason that I started this blog. For regular readers none of this will come as a surprise. I’ve previously described how the media has misrepresented everything from social networking and love to vaccination, drugs, and cognitive enhancement. I must admit that I find this issue so distressing that I have been left with the unfortunate tenancy to generally rant on the topic uncontrollably.
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